Viachem Promotional Video

This was project I really enjoyed. Via the production side of BPN, known as BPN Media, we produced this promotional video for ViaChem, a leading sales and marketing distribution company for chemicals and fine ingredients.

We worked closely with their top sales people to create this piece, that could be used to present critical information to prospective clients. The primary goal being to be something that could convey the important facts about the company, and the opportunities they provided, in a concise and engaging video format.

I was closely involved in this project beginning to end. We started by listening to and analyzing the in-person presentation they normally gave to potential clients, we turned that into a script that would be turned into the base of the project. Once the script was approved, we created several visual concepts, including the “cog” one that was eventually chosen.

Once it got past the concept and story boarding stages, we worked with Sheffield Creative to created the motion graphics, and bring the project to life!

Hope you’ll enjoy!